About
A small studio with a narrow focus.
We work with e-commerce brands on two things: the Shopify store their customers see, and the tools that keep the business behind it running. Nothing else.
Why so narrow?
Most stores are built by designers who don't think about sales, or developers who don't think about design. Working on one platform, for one kind of business, means we know the problems before you describe them: the slow product page, the app nobody remembers installing, the checkout that loses people on mobile.
The custom tools grew out of the same work. Again and again we'd finish a store and find the team behind it still copying order numbers by hand or juggling three spreadsheets. Fixing that turned out to be just as valuable as the store itself.
How we like to work
We take on a few projects at a time, so each one gets proper attention. You talk directly to the people doing the work, by email or a quick call, whichever suits you. Prices are fixed and agreed before we start.
And when we're done, the store is yours: clean code, a handover video, and no lock-in.
What we believe
A good-looking store that doesn't sell is a failed store.
Every layout decision is judged by whether it helps someone buy.
Speed is a feature.
A second of load time costs sales. We build lean, and we measure it.
Fewer apps, more ownership.
If a few lines of code can replace a monthly subscription, they should.
Plain English, always.
You will never get an invoice or an update you need a dictionary for.
Let's talk about your store.
Tell us where you are and where you want to be. We'll reply within one working day.